A key issue said to be found in eLearning is the struggle to engage and motivate learners. John Keller provides the ARCS model of Motivational Design as a useful starting point for the basics of motivational theory in eLearning. Here is a picture of the model:
Attention, relevance, confidence, and satisfaction are the four elements Keller suggests that need to be applied to eLearning. Attracting learners’ attention by doing something out of the ordinary, give examples of the learning’s relevance or even by recognizing individuals who have already used the learning for their own betterment, map out the learning journey the learners are about to set out on, give guidance on how much work will be involved and directly link this to potential success, and last but not least, develop a meaningful rewards system for your learners.
How would you motivate your learners?
Click here to see tips offered by the eLearning Industry.